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Neon discharge lamps contribute four main benefits in automotive rear signalling applications, longevity, efficacy, speed of response and most importantly styling versatility. In systems demonstrated to date, the styling advantages have failed to materialize whilst the cost of implementation has been discouragingly high. Together, Corning and Tunewell seek to solve these problems through the use of sophisticated glass processing and novel power distribution technologies, and the adoption of a systems approach to design to minimise cost. A glass molding process will be detailed permitting the integration of optimal topology discharge channels with compact optics and connection systems into any curved, laminar form required by the lamp designer. Clear aesthetic advantages over incandescent and LED technologies can be shown due to the extended, uniform light source and the precise placement of its associate optics.