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Core competitiveness is rapidly becoming of more importance in todays dynamic automotive sector. Customer demands are to be analyzed and implemented rapidly and precisely through setting clear vehicle targets for future models. Software tools deployed over a wide spectrum of applications are hereby a key resource to be acquired in the reach for efficient and accurate vehicle development. For more than two decades, Applus+ IDIADA has been using advanced measurement techniques to characterise vehicle dynamics performance. Target setting necessitates the definition of appropriate objective test programs together with subjective performance evaluations carried out by expert drivers. Their individual outputs, together with in-depth correlation between the two, form the core activity of the process.