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Journal Article

Modularity Adoption in Product Development: A Case Study in the Brazilian Agricultural Machinery Industry

2014-01-15
2013-01-9093
Facing a competitive and globalized market and with increasingly demanding customers, companies must constantly seek the development of practices in the development of new products. One of the current practices is the adoption of modularity. In that sense, the objective of this paper is to conduct an analysis of this practice in a Brazilian company, which manufactures agricultural machinery. The applicability of modular design in current products is focused. Therefore, a case study approach has been chosen. First, a review of the scientific literature was conducted, followed by field research, for collecting data based on interviews with product engineers and technical documentation. The case study shows the applicability of the modular design concept in a combine header, by increasing the number of repeated components. The modular header approach facilitates the implementation of engineering changes and allows greater standardization of components.
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