Since the early seventies, the development of the automobile has been characterized by a steady increase in the deploymnet of onboard electronics systems and software. This trend continues unabated and is driven by rising end-user demands and increasingly stringent environmental requirements. Today, almost every function onboard the modern vehicle is electronically controlled or monitored. The software-based implementation of vehicle functions provides for unparalleled freedoms of concept and design. However, automobile development calls for the accommodation of contrasting prerequisites – such as higher demands on safety and reliability vs. lower cost ceilings, longer product life cycles vs. shorter development times – along with growing proliferation of model variants. Automotive Software Engineering has established its position at the center of these seemingly conflicting opposites.