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Technical Paper

Capturing Innovation Premium

1999-03-01
1999-01-0253
Innovation is regarded as a critical business success factor, yet only a few firms are happy with their current performance in innovation. An innovative firm not only satisfies its customers, but also employees and stockholders. We have identified six important factors in capturing Innovation Premium: (1.) Clear top management support and commitment; (2.) Effectively executed role of chief technology officer (CTO); (3.) Skilled leaders and manager; (4.) Marketing and technology departments in the same location; (5.) Seamless and value-driven innovation process, and (6.) Visions and idea-generation processes. It is also important to have appropriate metrics in place to ensure that progress is being made in making the firm increasingly innovative.
Book

Meeting the Technology Management Challenges in the Automotive Industry

2000-02-25
In today's automotive industry, developing new products and systems is more important than ever before. Central to the creation of innovative products is technology development. However, managing technology development has often proven to be a difficult task for many American firms. This book provides instruction on how to make technology management more effective and efficient. It discusses several ways to leverage technology development to get more value with fewer resources. Alignment, globalization, centralization/decentralization, sourcing, co-development, technology intelligence, and intellectual property are all extensively covered. Advice is provided on how to ease implementation of these solutions, and several examples of the successes enjoyed by best-practice companies are detailed. Chapters cover: Global Trends in Automotive Systems Management of Technology Challenges in Automotive Technology Management Meeting Technology Management Challenges Best Practice Case Studies
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